# jtbd-analyzer
Jobs-To-Be-Done Analyzer The Core Concept Customers don't buy products. They HIRE products to do a job. "People don't want a quarter-inch drill. They want a quarter-inch hole."
Actually: They want a shelf โ to display photos โ to feel proud of family.
The Three Job Dimensions DimensionQuestionFormatFunctionalWhat task needs doing?"Help me [verb] [object]"EmotionalHow do I want to feel?"Make me feel [emotion]"SocialHow do I want to be seen?"Help me be seen as [quality]" The Process Job Statement: "When [situation], I want to [motivation], so I can [outcome]" Map all 3 dimensions for each user type Find real competition: What ELSE could do this job?
Prioritize: Which jobs are most critical and underserved?
Output Format
PRODUCT: [What you're analyzing]
For [User Type]:
JOB: "When [situation], I want [motivation], so I can [outcome]"
๐ FUNCTIONAL: [Task to accomplish] ๐ EMOTIONAL: [Feeling desired] ๐ฅ SOCIAL: [Perception desired]
ALTERNATIVES: [What else could do this job?]
UNDERSERVED: [What part isn't done well?]
PRIORITY: Critical / Important / Nice-to-have
Key Questions "What were you trying to accomplish when you [action]?" "Walk me through the last time you needed to [job]" "What would you do if [product] didn't exist?" "What's frustrating about how you currently [job]?" Integration Compounds with: first-principles-decomposer โ Decompose job to atomic need cross-pollination-engine โ Find how others solve similar jobs app-planning-skill โ Use JTBD to inform features See references/examples.md for Artem-specific JTBD analyses
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